WooCommerce store is an excellent platform to use if you want to start a successful online store.
In 2022, WordPress will cover almost 42% of the internet. That’s a sizable market share and a huge success for this open source initiative.
As we all know, WooCommerce is the most popular WordPress extension that allows you to convert your WordPress installation into an ecommerce store.
Improving customer engagement is now widely considered one of the most important factors for online business success.
1. Choose a well-built theme and plugin
Your WooCommerce theme can significantly impact your performance. WordPress offers some free themes that don’t include many features.
Remember that poorly coded themes can slow down your website, so choose one that looks good and works well.
Effects and styles often take precedence over issues of results. When choosing a theme, it is important to find one that strikes the perfect balance between form and function.
There are a few website builders specifically for WooCommerce. On the other hand, ShopEngine is the most complete WooCommerce plugin to help give your website a new look.
It’s also a relatively lightweight plugin, but packs all the important ecommerce functionality and can be easily modified to add more functionality.
However, there are currently thousands of WooCommerce templates available on the internet. Among them, ThemeWinter offers a variety of themes that reflect current graphic design trends and dazzle with unique cool effects.
Of course, you can choose a product that fits your store’s vision and is both amazing and exciting to use. But make sure to code it correctly for best efficiency.
Now to get the perfect functionality for your e-store, you’d better go to WPmet and use various plugins that will help your website look not only stylish but also performance-focused.
2. Add better quality images and videos
3. Add popup notifications and other advanced features
4. Tell your brand story
5. Increase your SEO visibility
As an online company, it’s important to ensure that customers can quickly find your website and products using search engines. There are tons of SEO plugins on the web.
Taking steps to enhance your website’s content so that these search engines can better index your store will help you rank higher in search results and attract more visitors.
Using a powerful SEO plugin will allow you to quickly add meta descriptions, keywords, optimized permalinks and more to ensure search engines know where your content is and what it is about.
It’s one of the best things you can do, and it’s absolutely easy to install!
6. Research on leading marketing channels
There are a variety of product marketing platforms to choose from. It’s hard to give you a number because in addition to the main global network, there are also country-specific marketing channels for products. This is based on that particular country and works great.
There are some of the most famous and successful product marketing channels such as Facebook Ads, Instagram Shopping, Google Shopping, etc.
Sharing items from your WooCommerce store on these platforms is more likely to increase sales. It will also increase your website traffic and boost your business growth. Marketing funnels are something that every successful ecommerce website focuses on.
7. Live chat or instant customer support
8. Include and engage your users/customers
Today’s shoppers are more outspoken and eager to share their shopping experience than ever before. By adding a comment section, it will help your website run successfully.
Research shows that over 90% of e-commerce users prefer to read reviews rather than entire product descriptions.
So adding a section below your product description will help your customers decide if the product is right for your esteemed customer. Just to show how real and convenient your product is to your customers.
Now you might think that negative reviews should be hidden because they can be a sales killer.
But in reality, your product may be seen as reviewed without negative feedback. Your customers may think positive reviews are not genuine. So, to make your WooCommerce successful, this is one of the policies you need to keep in mind.
9. Enable wishlists, product comparisons, coupons and coupons
10. Increase loyalty and reward points
After you ask users to sign up, you may want to suggest a loyalty and rewards program where you earn points for every penny spent, which can be redeemed for discounts or free shipping on future purchases.
Building a store credit system allows shoppers to shop at their convenience and makes the buying process much simpler than it is today.
It also helps shoppers stick to their budgets, and by helping them do so, you gain their confidence and confidence. Since it usually costs less to retain existing customers than to find new ones, this approach also helps with your long-term marketing plans.
In the end, in our opinion, the ShopEngine plugin offers a range of widgets, modules, and features that are more than enough for those who prefer to get an “all-in-one” package.
However, I hope this entire article is enough to give you a clear picture of how to make your WooCommerce amazingly successful.